Der new business-Podcast

Patou Nuytemans (CEO Ogilvy EMEA): The creative industry should become TIME magazin person of the year.

Bad pitches are insane.

• What are your main competitors?
• In your view, what are bad pitches?
• Did it happen that you left any pitches during the overall process?
• The pitch-fee as discusssed in Germany, is this also a question in other countries?
• Has procurement in today´s time a good understanding how agencies work?
• Will we see in the future more pitches?
• Is advertising a commodity good?